This website, www.estatesowl.com, (hereinafter referred to as “Estatesowl”, “we”, “us”, “our” etc) is owned, hosted and operated by Urbancolonisers Private Limited.
Estatesowl is the brand initiative of Urbancolonisers Private Limited (hereinafter referred to as “the company”, “UPL”, etc), a company incorporated under the provisions of the Companies Act, 2013 having its registered office at C/O Anand Mohan Verma, Shastiya Vihar Colony, Lucknow – 226025, Uttar Pradesh, India and bearing the Corporate Identity Number (CIN) – U70100UP2018PTC111498.
Estatesowl is an information platform ushering a consumer-driven interface which notifies about the latest trends in the real-estate industry and unites consumers, brokers/agents, builders/developers, and competent realty professional service providers all under one roof. With a view to offer an informative and user-friendly holistic internet-based experience, the Company caters to real-estate related multiservice.
Every person is competent to contract who is of the age of majority, who is of sound mind and is not disqualified from contracting by any law to which he is subject.
If you are under the age of 18 or the age of majority in your jurisdiction, we advise you to access our sites under the supervision of your parent, legal guardian or any other responsible adult.
- Information Collection – Rationale and Authority
We may collect and use your personal information for any of following purposes:
- To improve our services by providing a personalised browsing experience in order to deliver or allow access to the most relevant information that meet the user’s requirements
- Information you provide helps us respond to your service requests and provide ancillary assistance promptly and efficiently
- To improve our marketing and promotional efforts and to analyze Site usage and improvise Site’s content, products and services offering
- To improve the interface of our Sites based on your feedback
- We may use information in the aggregate to understand how our Users collectively use and interact with the products, services and resources provided on our Sites
- To run a promotion, contest, survey, forums, blogs or other interactive features on any of our Sites
- To send Users information they agreed to receive about the latest company news, updates, offers, events, and product or service related information, etc, along with an option to unsubscribe as detailed further below in this policy
The lawful basis from which we derive the authority to process your data can be categorized into any of the following:
- You would have given us express permission to do so
- We may have a contract / agreement with you
- We must have provided or negotiated about any of our services or provided any ancillary support required by you
- You have engaged/employed any of our services by availing any of our special / promotional offers
- Information Collection
Information collection is broadly categorized into the following:
- Information provided by you
We receive Personal Data from you with express permission, which means and includes, any data relating to identified or identifiable living person (‘data subject’ here in referred as you/your’) and any personal details that may have been voluntarily provided by the user as detailed below in Sub-section a & b, and which also includes and refers to any personal details that may have been voluntarily provided by the user to government agencies such as Unique Identification Authority of India (UIDAI), Credit Information Bureau of India Limited (CIBIL) or any other agency including any other Credit Information Companies (CIC), the details regarding which are as specified in Section III.
Any personally identifiable information provided by you will not be considered as sensitive if it is freely available and / or accessible in the public domain like any comments, messages, blogs, and scribbles etc available on social platforms like Facebook, Twitter, Instagram and the rest.
Any posted/uploaded/conveyed/communicated information by users on the public sections of the Sites becomes published / public content and is not considered personally identifiable information subject to this Policy.
In case you choose to decline to submit personally identifiable information on the Sites, we may not be able to provide certain services on the Sites to you. We will make reasonable efforts to notify you of the same at the time of opening your account. In any case, we will not be liable and or responsible for the denial of certain services to you for lack of you providing the necessary personal information.
When you register with the Sites or Services and become a user, we may contact you from time to time about updating your personal information to enable us to provide the Users such features that we believe may benefit / interest them.
- Registration Data
We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, subscribe to our services, email us, complete an enquiry form, subscribe to the newsletter, respond to a optional online survey, fill out a form, report a problem with our Sites, submit their Curriculum Vitae (CV)/ Résumé or by corresponding with us by phone, e-mail or otherwise or, by interacting with any of our business partners, suppliers or sub-contractors (including estate agents, sales agents and our professional advisors) engaged on our behalf and in connection with any activities, services, features or resources we make available on our Site. Users may be asked for basic personal and demographic information, as appropriate, such as name, date of birth, gender, email address, mailing address, pin code, contact number, PAN / Aadhaar Number, occupation / interests and any other information which we may request and you may choose to provide to us from time to time with regards to your enquiry or request for any information or services. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identifiable information, except that it may prevent them from engaging with us on certain Site related activities.
- Subscription Data
When you choose any subscription or paid services provided as part of our Services, we or our payment gateway provider may collect your purchase, address or billing information, bank account details including details linked to credit/debit payment instruments and expiration date etc. However, when you order using an in-app purchase option on any of the applications of the Company, same are handled by such mobile operating system platform providers. The subscriptions or paid Services may be on auto renewal mode unless cancelled. If at any point you do not wish to auto-renew your subscription, you may cancel your subscription before the end of the subscription term.
Further, we may collect non-personal identification information about Users whenever they interact with our Site, as detailed in the Sections II & III below:
- Information collected about you
We may receive information about you if you use our sites or any other services we provide. We may automatically collect: technical, log and location information such as your computer’s/devices connection to the Internet, including the IP address (a unique number that identifies computers/devices/networks connected to the Internet and lets them communicate with each other while allowing the Internet to know about your online activity), your computer’s name, your login information, browser type and version, time zone setting, browser plug-in types and versions, CPU speed, connection speed, operating system and platform, your device’s name, device’s serial number or unique identification number (e.g. UDiD on your iOS device), your device operating system, device’s – browser type and version, CPU speed, and connection speed etc. during your visit on our sites, application or service platforms; and other information about your visit, including the full URL clickstream to, through and from our sites; materials you viewed or searched for; page response times, download errors, length of visits on certain pages, page interaction information, and methods used to browse away from the page and any phone number used to call our customer service number.
We may collect additional information through marketing campaigns and publicly available sources and at other times, including but not limited to, when you provide feedback, comments, change your content or email preferences, or information regarding any other communications with us or during the usage of our Sites to communicate with other members, we also collect data about your communication and any other data you choose to provide. We reserve the right to monitor / record calls between users such as buyers, sellers and/or service providers for quality checks and monitoring purposes.
We do not collect Personal Data about individuals except when such individuals specifically provide such data on a voluntary basis. Upon voluntary disclosure of Personal Data, we may further verify, collate or receive data about you from publicly and commercially available sources (as permitted by law), which we may combine with other data we receive from you.
Clear GIFs (Web Beacons)
We may use “clear GIFs” (Web Beacons) to track the online usage patterns of our Users in an anonymous manner, without personally identifying the User. We may also use clear GIFs in HTML-based emails sent to our Users to track which emails are opened by recipients.
- Information received from other sources
We may also receive information about you from other sources, add it to our account information and treat it in accordance with this Policy. In this case we will use the data received from third party sources, which may then be shared internally and combined with data collected on our sites for better user association and engagement. We also work closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers such as Google Analytics / Facebook pixel etc, search information providers, credit reference agencies) and may receive information about you from them.
We may reference other sources of demographic and other information in order to provide you with more targeted communications and promotions. We use Google Analytics, Facebook Pixels among others, to track the user behaviour on our Sites.
If you provide information to the platform provider or other partner, to whom we provide services, your account information and order information may be passed on to us. We may also receive data about you from third-party social networking services if you are already connected with those services.
- Information Usage
In general, the information as supplied by the users enables us to improve the Services and provide you the most customised, relevant and user-friendly experience. In some cases and/or for provision of certain service(s) or utility (ies), we may require your contact information. All required Information is primarily service dependent and the Company may use the above mentioned user Information as detailed below:
- Information provided by you
We will use this information: to carry out our obligations arising from any contracts/agreements entered into between you and us and to provide you with the information and services that you request from us relating to the projects, properties, professional services, ventures or opportunities detailed on our sites or otherwise notified to you; to provide you with information about other goods and affiliated services we offer that are similar to those that you have already availed / purchased or enquired about; to provide you, or permit selected third parties to provide you, with information about opportunities, goods or services we feel may interest you. If you are an existing customer, we will only contact you by e-mail, SMS, telephone or your preferred method of contact if different, with information about company news, updates, events, or related products – goods or service information, opportunities similar to those which were the subject of a previous sale or negotiations of a sale to you. If you are a new customer, and where we permit third parties to use your data, we (or they) will contact you by e-mail, SMS, telephone or your preferred method of contact if different, that is if you have consented to this.
We may also use your email address or other personal identifiable information to respond to the inquiries, questions, and/or other requests, and dispatch administrative notices, product offerings, send commercial or marketing messages about our Services and/or such additional updates and features about third parties products and services and any other communications relevant to your use of the Site, with an option to subscribe / unsubscribe (where feasible). We may, however, use your email address for non-marketing or administrative purposes as well (such as notifying you of major changes, for customer service purposes, billing, etc.). If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site as detailed further below in this policy.
- Information collected about you
We will use this information: to administer our sites and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes; to improve our sites to ensure that content is presented in the most effective manner for you and for your computer/device; to analyse the clickstream patterns and dates and times that our site/application is accessed; to allow you, when required, to participate in interactive features of our service; as part of our efforts to keep our sites engaging, user-centric, safe and secure; to measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you; to make suggestions and recommendations to you and other users of our sites about goods or services that may interest you or them.
Any other information collected will be used for – business purposes and this may include User’s viewing / search preferences or advertising of residential or commercial real estate, rental properties or use of associated services; analytical purposes, data usage etc.
We may also use this information to maintain, protect, and improve the Services (including advertising and personalisation on the Sites) and for developing new services. You hereby agree that we may use personal information about you to improve our marketing and promotional efforts, to analyze site usage, improve the Site’s content and product offerings, and customise the Site’s content, layout, and services. These usages improves the Site and better tailor it to meet your needs, so as to provide you with a smooth, efficient, safe and customised experience while using the Site.
Clear GIFs (Web Beacons)
We use the information derived from “clear GIFs” (Web Beacons) to inter-alia deliver our web pages to you upon request, to personalise our Sites or Service to the interests of our users, to measure traffic within our Sites to improve the quality, functionality and interactivity of our Sites and let advertisers know the geographic locations from where our Users come without personally identifying the Users in order to honour our agreements with them and establish the effectiveness of advertisements on our platform.
- Information we receive from other sources
We may combine this information we receive from other sources with information you give to us and information we collect about you. This includes but is not limited to information we receive from our sales agents/ third party affiliates. We may use this information and the combined information for the efficient functioning of our business operations and for the purposes outlined above.
Your aforesaid information may be further used for assessment and analysis of our market, customers, products, and services and to understand the way people use our Services so that we can improve them and develop new products and services. However, it shall be on the basis that the agents / third party affiliates are required to keep the information confidential and will not use the information for any other purpose other than to carry out the services they are performing for us and/or our business associates on our behalf.
This helps us to provide you a seamless experience when you browse our sites and also allows us to improve and enhance our platforms to become more user-specific.
Unless you voluntarily identify yourself (through registration, for example), we will have no way of knowing who you are, even if we assign a cookie to your computer or device. The only personal information a cookie can contain is information you supply. A cookie cannot read data off your hard drive or device. Our advertisers and service providers may also assign their own cookies to your browser (if you click on their ads etc.), a process that we do not control.
A user has the option of accepting or declining the cookies of this website by changing the settings of their browser. You can block cookies by activating the relevant setting on your browser that allows you to refuse permission to all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or certain parts of our site.
7. Sharing and Disclosure of Information
We do not rent, sell, trade or share Users personal identification information with other people or non-affiliated companies unless we have your express permission. The sharing and disclosure of information is managed as detailed below:
- To provide products or services you’ve requested or to enter into or enforce mutually accepted contracts or agreements
The Company seeks to share User Information to conduct its business and to share such Information within its affiliates and officers and employees of our company and/or of its affiliates for the purpose of processing personal information on its behalf. We provide reasonable access to your Personal Data in good faith only to those employees, who need to know that data in order to fulfil their jobs to provide, operate, develop, or improve our products or services. We also ensure that these recipients agree to process such information based on our instructions and in compliance with this Policy and any other reasonably appropriate confidentiality and security measures.
We provide the data to trusted partners i.e. Business partners, agents, suppliers, contractors/sub-contractors, service providers, and other third parties including but not limited to, estate agents, sales agents, and our professional advisors (hereinafter referred to as “affiliates”) for the performance of any contract or any potential contract we may enter into with them or you, or in relation to any ancillary requirements such as sending out newsletters or surveys or any other communications with you “on need” basis. Some of these affiliates work on behalf of or with the company pursuant to the understanding that they are required to keep the information confidential and will not use the information for any other purpose other than to carry out the services they are performing for us and/or our other affiliates nor do they have any independent right to share this data. These affiliate companies may use your Personal Data to help us communicate with you about upcoming events and latest offers from our company and about the products/services of our marketing partners.
We also collate and process the updated information received from you, from time to time, to establish effective communication, maintain databases and enable the seamless flow of information about products and services.
We may also share generic aggregated demographic and statistical information not linked to any personally identifiable information regarding visitors, users and on traffic to various pages within our site with our business partners, trusted affiliates/third parties and advertisers and advertising networks for the purposes of directing targeted advertisements relevant to your interests and to help them understand our audience and confirm the value of advertising on our Sites. We may share your information with third parties like Analytics and search engine providers for the limited purpose of assisting us in the improvement and optimisation of our sites.
3. Other circumstances
We aim to fully comply with all applicable Indian laws and we strongly believe in the protection of privacy of users in conjunction with the Law enforcement agencies by extending our sincere cooperation. We respond to legal obligations including but not limited to subpoenas, court orders, inquiries / show cause notices from Government Authorities and law enforcement authorities for legal processes. We believe it is necessary to share data in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, and situations involving potential threats to the physical safety of any person or any other requirement by law. We may disclose all or part of your personal details in response to a request from the Government / law enforcement authorities or in case of a bona fide requirement to prevent an imminent breach of law. This will also include exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
We may also transfer data about you in the circumstances that our company is acquired by or merged with another company. If we sell our business operations and any/all of our assets are acquired by a third party, your personal data may be one of the transferred assets.
8. Third-Party Links, Content and Advertisement
Further, UPL, its affiliates, and their directors and employees accept no liability and will not be liable for any loss or damage arising directly or indirectly (including special, incidental or consequential, punitive, or exemplary loss, damage or expenses) from your use of any third party website or any application or inability to use by any party, howsoever arising, and including any loss, damage or expense arising from, but not limited to, any defect, error, omission, interruption, imperfection, fault, mistake, inadequacy or inaccuracy with any online website, application, its Contents (material, information, data, money market movements, news items, etc.) or associated services, or due to unavailability of any application or any part thereof or any Contents or associated services even if UPL is advised of the possibility of such damages, losses or expenses.
9. Storage, Confidentiality & Security
We are strongly committed to protecting the personal and financial information that you submit to us. Every effort will be made to keep the information provided by users in a safe manner and secure environment; the information will be displayed on the website only after obtaining consent from the users. Any user browsing the site generally is not required to disclose his identity or provide any information about him/her; it is only at the time of registration you will be required to furnish the details in the registration form.
As mentioned earlier, the data that we collect from you may be transferred, stored and processed by staff members who work for us or for one of our business partners, associates, suppliers / service providers or one of our affiliate companies. Such staff members maybe engaged in, among other things, the fulfilment of your order or enquiry and the provision of support services. All such data shall be transmitted and stored by us in an encrypted manner in accordance with all applicable guidelines/laws to ensure the secrecy and confidentiality of the Personal Data and such Personal Data shall not be shared or used except as contemplated herein. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely.
We have put in place appropriate commercially reasonable security practices, procedures and confidentiality measures (such as organisational, managerial, operational, physical and technical) to guard against unauthorised access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site, or unlawful processing of personal data and accidental loss or destruction of, or damage to, personal data. These include internal reviews of our data collection, storage and processing practices and security measures, including appropriate encryption and physical security measures to guard against unauthorized access to systems where we store personal data. All information gathered by us is securely stored within the Company controlled database. The database is stored on servers secured behind a firewall; access to the servers is password-protected and is strictly limited. However, as effective as our security measures are, no security system is impenetrable. Unfortunately, the transmission of information via the internet is not completely secure and we cannot guarantee the security of your data transmitted to our sites and any transmission of your Personal information is at your own risk. And, of course, any information you include in a posting to the discussion / publicly accessible areas is available to anyone with Internet access.
Your Personal Data processed by us is kept in a form which permits your identification for no longer than is necessary for the purposes for which the Personal Data is processed in line with legal, regulatory, contractual or statutory obligations as applicable. At the expiry of such periods, your Personal Data will be deleted or archived to comply with legal/contractual retention obligations or in accordance with applicable statutory limitation period.
Lastly, you are requested to help us protect your data privacy by maintaining the secrecy of the username and password you use for any of our Services. You are solely responsible for maintaining confidentiality and accuracy of the Username, password and any other user identification and all activities and transmission performed by the User through his user identification. You shall be solely responsible for carrying out any online or off-line transaction involving credit cards / debit cards or such other forms of instruments or documents for making such transactions and UPL assumes no responsibility or liability for their improper use of information relating to such usage of credit cards / debit cards or any other information used by the user online / off-line. A user always has the option of not providing the information which is not mandatory. Company is not responsible for any personal data transmitted to a third party as a result of incorrect account related information.
10. Content Credibility
Should You Want To Opt Out
If we possess your contact information, we may want to keep you posted about our products, services and events, through email. Should you prefer not to keep up to date with UPL news and latest information on services and receive such marketing materials, please send an email to unsubscribe at firstname.lastname@example.org
However, such withholding of information or withdrawal of consent may result in us not being able to provide services and facilities and we reserve the right to take appropriate action with respect to any obligations or in relation to any contract under which such Personal information was sought and the exigency of the communication required.
We will update your preferences as soon as reasonably practical. However, do note, if you opt out of our emailing list, as described here, we may not be able to remove your Personal Data from all databases of UPL or of our affiliates and third parties. We may reasonably try to erase your data as requested, however we do not guarantee the total elimination of your data from all the databases that it may have been a part of.
Access and Updating Personal Information
When you use our Sites or Services (or any of our sub sites), we take efforts in good faith to provide you, as and when requested by you, with access to your personal information and shall further ensure that any personal information or sensitive personal data or information found to be inaccurate or deficient shall be corrected or amended as feasible, subject to any requirement for such personal information or sensitive personal data or information to be retained or for legitimate business purposes.
We ask individual users to identify themselves and the information requested to be accessed, corrected or removed before processing such requests, and we may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, or would be extremely impractical (for instance, requests concerning information residing on backup tapes), or for which access is not otherwise required. In any case, where we provide information access and correction, we perform this service free of charge, except if doing so would require a disproportionate time or effort. Because of the robust and secure way of maintaining user databases, even after you delete your information, residual copies may take a period of time before they are deleted from our active servers and may remain in our backup systems.
Grievance Redressal and Contact Information
You can contact or courier us at:
Urbancolonisers Private Limited
C/O Anand Mohan Verma,
Shastiya Vihar Colony,
Lucknow – 226025
Uttar Pradesh, India